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Re: HTML-format e-mail newsletters?

Subject: Re: HTML-format e-mail newsletters?
From: Bruce Byfield <bbyfield -at- axionet -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Fri, 14 Jun 2002 09:00:53 -0300


dmbrown -at- brown-inc -dot- com wrote:

The question wasn't whether she *should* send HTML. Most of my e-mail messages--both business and personal--are in plain text. It just takes up less bandwidth.

I wasn't answering a particular message, but responding to the more general discussion that had developed

The longer that users have been using a computer, and the more technically oriented they are, the more likely that they won't care to receive HTML e-mail.


Oh, I don't know that I agree with this at all.

Why?

My rationale: people who have been using e-mail for eight years or more sometimes still use CLI mail clients, while those who are technically oriented are still sometimes less likely to use a GUI tool.

Even the argument about bandwidth is largely an old-time argument, at least if you have a high speed connection.

I would never, for example, send an HTML news letter to a group of Linux users.


Again, that wasn't the question.


Again, the discussion had moved from addressing a particular message.

Also, any opt-in e-mail marketing service worth a glance will include a setting that allows the recipient to specify a preference for HTML or plain-text messages.

Good point. Of course, by this criterion, most aren't worth a glance - but I suppose that goes without saying.


--
Bruce Byfield 604.421.7177 bbyfield -at- axionet -dot- com

"Don't loaf and invite inspiration; light out after it with a club, and if you don't get it you will nonetheless get something that looks remarkably like it."
- Jack London, "Getting into Print"





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Follow-Ups:

References:
Re: HTML-format e-mail newsletters?]: From: Mike Stockman
Re: HTML-format e-mail newsletters?]: From: dmbrown
Re: HTML-format e-mail newsletters?]: From: Bruce Byfield
Re: HTML-format e-mail newsletters?: From: dmbrown

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