Re: Digital Printing?

Subject: Re: Digital Printing?
From: Heli Roosild <HeliR -at- MSMAILHQ -dot- NETIMAGE -dot- COM>
Date: Tue, 16 Dec 1997 09:15:00 PST

We recently switched to using digital color for our manual covers. Our
manuals are printed in very short runs (100 at a time), and we do this by
sending PostScript files to a Docutech. Before the digital color
printing, our covers were only two-color, since four-color would be
prohibitively expensive. Now we can have full color covers for about $1
more a book, even with our short runs.

True, the quality is not so good as traditional offset. Large areas of
solid color can appear uneven, and sharp constrasts may seem fuzzy. In
our case, our cover art is designed to be fuzzy (it's a collage), so this
is not an issue for us. And the response from everyone in the company
has been enthusiastic.

(Ms.) Heli L. Roosild helir -at- netimage -dot- com
Manager of Documentation 703/709-3171
Network Imaging Corporation
Herndon, VA 20170 USA

From: Jennifer Jelinek[SMTP:jlkraus -at- AMETEKWATER -dot- COM]
Sent: Tuesday, December 16, 1997 9:05 AM
Subject: Digital Printing?

I'm in the process of reexamining some of our printing options for
four-color documents, and I just got a letter from a vendor asking to
discuss digital printing options, touting it as the wave of the future
the better alternative to offset printing. My understanding is that this
process bypasses films and plates, and prints directly from file to
finished product.

<snip>, or

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