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Dan Goldstein wondered: <<Does your document control procedure
compare printed documents with electronic files? See http://
tinyurl.com/yowzga
"NCES officials had reviewed a computer file of the exam before it
was printed. A printed copy was sent to NCES in fall 2006, but the
error wasn't noticed until the following summer, when the results
were being analyzed.">>
Interestingly, this is one of the reasons for not relying exclusively
on soft-proofing I hadn't fully considered. (I discuss other reasons
in Chapter 16 of my book; see below.)
From the details presented in the Washington Post story, it appears
that it was actually the printer who screwed up -- they should never
have changed the page layout without approval from the publisher --
but in the traditional printing process, the people who prepared the
printing files would have received blueline or other proofs and would
have had a chance to spot the error.
That's not to say they would have caught the error, but the chances
of catching it would have been much greater, particularly if the test
booklets had been paginated. In my experience, publication designers
rarely actually read the text they're given to lay out, but most
would have noticed the even-numbered pages appearing on the wrong
side of the two-page spread. (Verifying the page sequence is one of
the first things you learn to do when checking paper or blueline
proofs.)
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-- Geoff Hart
ghart -at- videotron -dot- ca / geoffhart -at- mac -dot- com
www.geoff-hart.com
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