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I have a question on White Papers. What exactly is a White Paper? I have
noticed a shift in the purpose of White Papers. My original understanding
is that a White Paper is a succinct (5- 10 pages) technical overview of a
product. Not completely technical, but a definitely higher level of
technicality.
But, trying to stay on top of things, I have done some research on other
company's White Papers and have noticed that most now are more topic
oriented. Here is a few I have found: "Outsourcing Mission-Critical
Communications to Improve Customer Relationships," "Electronic Billing:
Understanding the road to adoption," "Too many billing systems: Too little
integration - Bridging the Gap to Consolidated Billing."
To me, these are more like articles, not White Papers. Am I incorrect, or
have things just shifted?
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