RE: Acronyms in Marketing Material

[David Tinsley <dtinsley -at- ndigital -dot- com>]

Yay, so long as you define it on first use, as in:

 "My Awesome Software (MAS) is a complete solution for ..." and then later, "MAS will help you ..."

David

-----Original Message-----
From: techwr-l-bounces+dtinsley=ndigital -dot- com -at- lists -dot- techwr-l -dot- com [mailto:techwr-l-bounces+dtinsley=ndigital -dot- com -at- lists -dot- techwr-l -dot- com] On Behalf Of Kornika King
Sent: Tuesday, October 07, 2014 11:34 AM
To: TECHWR-L
Subject: Acronyms in Marketing Material

Yay or nay?

For example, "My Awesome Software is a complete solution for ..." and then later, "MAS will help you ..."

Regards,
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