White Paper Resources

Subject: White Paper Resources
From: contact -at- stelzner -dot- com
To: "TECHWR-L" <techwr-l -at- lists -dot- techwr-l -dot- com>
Date: Fri, 3 Dec 2004 08:07:44 -0700


Hi Everyone;

Does anyone know of any good articles out there on white papers,
especially marketing them?

Came across an interesting Forum on White Papers called WhitePaperSource
(http://www.whitepapersource.com/forum/).

Also found an interesting article on ClickZ on white papers:
http://www.clickz.com/experts/archives/aff_mkt/aff_mkt/article.php/1347861.
Here is a blurb:

"White papers need to present your company favorably and reinforce why
your organization should be selected over your competition. Since the goal
is to ultimately influence a prospective customer into becoming an actual
customer, you need high-impact white papers that can be easily understood
by your audience and clearly demonstrate how your solution can solve the
person's critical needs. "

Mike

^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

ROBOHELP X5 - SEE THE ALL NEW ROBOHELP X5 IN ACTION!

RoboHelp X5 is a giant leap forward in Help authoring technology, featuring all new Word 2003 support, Content Management, Multi-Author support, PDF and XML support and much more! View an online demo: http://www.macromedia.com/go/techwrldemo

---
You are currently subscribed to techwr-l as:
archiver -at- techwr-l -dot- com
To unsubscribe send a blank email to leave-techwr-l-obscured -at- lists -dot- techwr-l -dot- com
Send administrative questions to lisa -at- techwr-l -dot- com -dot- Visit
http://www.techwr-l.com/techwhirl/ for more resources and info.



Previous by Author: Re: Estimation of the number of pages to be written per day
Next by Author: Big news in the white paper syndication space
Previous by Thread: RE: Double Quotation Marks to Single Quotation Marks - Relaxing t he Standard?
Next by Thread: RE: Double Quotation Marks to Single Quotation Marks - Relaxing t he Standard?


What this post helpful? Share it with friends and colleagues:


Sponsored Ads