RE: Re: Marketing Yourself

Subject: RE: Re: Marketing Yourself
From: "Gene Kim-Eng" <techpubs -at- genek -dot- com>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: 15 Sep 2003 17:52:58 GMT


One problem with using the web to market your services
is that it's tough to target the message to prospective
clients. As a publications manager, I never paid much
attention to the websites of people applying to positions
I had open. As a writer, I prefer to use more targeted
approaches, like sending selected sample excerpts that
approximate the project being discussed. I don't maintain
a website at all. But my work is fairly "industrial,"
and not B2B, Enterprise or any of the internet-heavy types
where websites are extensively used; most of the companies
I work for barely maintain a few pages of inline text and
graphics with links to downloadable product brochures,
bulletins and support info for their customers.

Gene Kim-Eng


At 09:02 PM -0500 2003-09-14, Michele Davis wrote:

>I do a combination of both writing and design. I've always tried to
>keep my web site and resume focused on writing, but since I do
>design I'm thinking perhaps I should do a web page for that and bury
>it so it isn't easily accessible.


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