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> 1. Keep It Simple -- the sad fact of life is that many users
> cannot read above the eighth grade level.
Keeping it simple doesn't necessarily mean reducing the reading level. The
target audience for our products has reading skills well above that of
eighth-grader, but "keep it simple" still applies.
My Rule #1: Know your audience.
Cheers ... Kim
If the Oxford Dictionary has been a best-seller for decades, why hasn't
anyone made it into a movie?
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