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RE: Job Market: More Openings for Marcom than Tech-Writing?

Subject: RE: Job Market: More Openings for Marcom than Tech-Writing?
From: quills -at- airmail -dot- net
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Thu, 27 Sep 2001 16:29:29 -0500

Gee, sounds like a sure fire disaster to me. Tight deadlines on the Marcomm, tight deadlines for the techwriting. Guess which gets shorted?

Combining two jobs under one title surely indicates that one is working for one of the duller tools in the shed.

Scott


Connie commented:

Would that it were so! Over the past 17 years, I've been laid off four
times from marcomm jobs, and once from tech comm. Mar Comm is looked at
with even more disdain than tech comm, at least in the U.S. mid-Atlantic.
In general, if you're a wordsmith, you're expendable.

However, I am seeing a trend towards incorporating both in a single
communications position-which makes me a bit of trend setter, since I've
spent about the same amount of time in each niche. Wow, who'duv thunk it?

Those that are considering a move, the methodologies are more similar than
might first appear, however, the mindset tends to be VERY different. You
must know your product, and your audiences, and craft the messages
accordingly. However, to be really successful in marcom, you need to be
more mercenary than is generally true in tech com.

MTC

Connie Giordano
MarCom/TechCom battle veteran

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RE: Job Market: More Openings for Marcom than Tech-Writing?: From: Giordano, Connie

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