Re: OT -- "its" vs "it's"

["Krezel, Lillian" <Lillian -dot- Krezel -at- midata-ebs -dot- com>]

This sets my teeth on edge too. The other thing I'm seeing more often, 
even on this list, is apostrophe+s used to form plural nouns. Or, as 
some would have it, "noun's".


Tracy Boyington wrote:
> That's funny, it seems I've seen more of the exact opposite -- people
adding an apostrophe that
> doesn't belong, not deleting the one that should be there -- both online
and off. 

Suzanne Townsend wrote:

> Apologies for my prissiness but I'm getting very bothered by my peers'
> misuse of the word "its" and it's" -- please, writers and editors, take
> note... it's *so* easy to remember...
>
> its = possessive (on its own, its fleas, its current state)
>
> it's = contraction. EASY REMEMBERING RULE: Whenever you see the
apostrophe,
> think "it is." The apostrophe is in place of "is". Therefore "it's" = "it
> is." ALWAYS.

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